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EBITDA Multiples by Industry 2026: The Complete Benchmark Guide

Current EBITDA valuation multiples by industry for 2026 — manufacturing, SaaS, healthcare, home services, and 15+ more sectors with deal volume and buyer activity data.

Deal Flow Editorial TeamJanuary 15, 20267 min

EBITDA multiples are the primary language of lower middle market M&A. When a PE firm says they're paying "6x," they mean six times the business's adjusted EBITDA. When a seller says they want "8x," they're anchoring to a multiple they've heard in their industry. Understanding what multiples are actually being paid — by industry, by deal size, and by buyer type — is the foundation of any intelligent sale or acquisition strategy. This is the current data.

How to Use This Data

The multiples in this guide represent actual transaction ranges for lower middle market businesses (typically $1M-$50M in EBITDA) based on deal activity through 2025 and into 2026. They are not asking prices or theoretical valuations — they are what buyers are actually paying.

A few important caveats:

  • These are ranges, not fixed numbers. A business at the top of its industry range has characteristics (recurring revenue, strong growth, management depth) that justify the premium. A business at the bottom has risk factors (customer concentration, owner dependency, declining margins) that justify the discount.
  • Size matters within every range. A $10M EBITDA business in any industry will command a higher multiple than a $2M EBITDA business in the same industry, all else equal.
  • Deal structure affects the effective multiple. A deal with a significant earnout component may have a higher headline multiple but a lower effective multiple if the earnout is contingent on aggressive targets.

Technology and Software

SaaS / Software-as-a-Service

EBITDA Multiple Range: 8-20x
Revenue Multiple Range: 3-12x ARR

SaaS commands the highest multiples in the lower middle market because of the predictability and scalability of subscription revenue. The key metrics buyers focus on:

  • Annual Recurring Revenue (ARR) and growth rate
  • Net Revenue Retention (NRR): Best-in-class is 110%+; anything below 90% is a red flag
  • Gross margin: SaaS businesses should be 70%+ gross margin
  • Customer Acquisition Cost (CAC) and payback period
  • Churn rate: Monthly churn above 2% will compress multiples significantly
ARR Growth RateTypical ARR MultipleTypical EBITDA Multiple
50%+8-12x ARR15-20x EBITDA
30-50%5-8x ARR12-18x EBITDA
20-30%4-6x ARR10-15x EBITDA
10-20%3-5x ARR8-12x EBITDA
<10%2-4x ARR6-10x EBITDA

Technology Services / Managed Service Providers (MSPs)

EBITDA Multiple Range: 5-12x

MSPs with high Monthly Recurring Revenue (MRR) percentages trade at the top of this range. The key differentiator is the percentage of revenue that is contracted and recurring vs. project-based.

  • MRR > 70% of revenue: 8-12x EBITDA
  • MRR 50-70%: 6-9x EBITDA
  • MRR < 50%: 5-7x EBITDA

Healthcare and Medical Services

Healthcare Services (General)

EBITDA Multiple Range: 6-12x

Healthcare services businesses command premium multiples because of the recurring nature of patient relationships, the regulatory barriers to entry, and the essential nature of the services. Key factors:

  • Payor mix: Higher commercial insurance and self-pay percentages command premiums over Medicaid-heavy practices
  • Recurring patient relationships: Specialty practices with ongoing treatment protocols trade higher
  • Regulatory compliance: Clean compliance history is essential; any regulatory issues create significant discount

Dental Practices and DSOs

EBITDA Multiple Range: 6-10x

Dental practices have been a PE favorite for the past decade. Multiples have compressed slightly from 2021-2022 peaks but remain strong. DSO (Dental Service Organization) platform deals trade at the top of the range.

Behavioral Health

EBITDA Multiple Range: 7-12x

Behavioral health — including substance abuse treatment, mental health, and autism therapy (ABA) — has been one of the most active healthcare M&A segments. ABA therapy businesses with strong payor contracts and clinical outcomes data trade at the top of this range.

Home Health and Hospice

EBITDA Multiple Range: 5-10x

Home health multiples are heavily influenced by payor mix and regulatory environment. Medicare-certified agencies with strong quality scores trade at the top of the range.


Home Services and Field Services

HVAC Services

EBITDA Multiple Range: 5-12x

HVAC has been one of the most active home services M&A sectors. PE firms have been aggressively building platforms in this space. Key drivers:

  • Recurring service agreement revenue: Businesses with 50%+ of revenue from service contracts trade at 8-12x
  • Route density: Geographic concentration of customers reduces cost-to-serve and increases value
  • Residential vs. commercial mix: Commercial HVAC often trades at a slight premium due to contract size and predictability

Plumbing Services

EBITDA Multiple Range: 5-10x

Similar dynamics to HVAC. Recurring maintenance contracts and geographic density are the key premium drivers.

Electrical Services

EBITDA Multiple Range: 4-9x

Electrical services multiples are slightly lower than HVAC/plumbing because of the higher project-based revenue mix. Businesses with significant recurring commercial maintenance contracts trade at the top of the range.

Landscaping and Lawn Care

EBITDA Multiple Range: 4-8x

Landscaping businesses with high recurring contract revenue (commercial maintenance, HOA contracts) trade at 6-8x. Primarily residential, project-based businesses trade at 4-6x.

Pest Control

EBITDA Multiple Range: 6-12x

Pest control is one of the most attractive home services businesses from a buyer perspective because of the high recurring revenue percentage (most customers are on annual contracts) and the essential nature of the service.


Financial Services

Registered Investment Advisors (RIAs)

EBITDA Multiple Range: 6-14x

RIA multiples are driven by AUM, client retention, fee structure, and advisor dependency. Businesses with:

  • AUM > $500M: 10-14x EBITDA
  • AUM $100M-$500M: 7-11x EBITDA
  • AUM < $100M: 5-8x EBITDA

The key risk factor is advisor dependency — if clients follow the advisor rather than the firm, the business has significant key-person risk.

Insurance Agencies (P&C)

EBITDA Multiple Range: 6-12x

P&C insurance agencies with high renewal rates and diversified carrier relationships trade at the top of this range. The recurring nature of insurance premiums creates predictable revenue that buyers value highly.

Accounting and Tax Practices

EBITDA Multiple Range: 4-8x

Accounting practices have seen increased PE interest in recent years. Practices with a high percentage of recurring tax and advisory clients trade at the top of the range. Audit-heavy practices trade lower due to regulatory complexity.


Manufacturing

General Manufacturing

EBITDA Multiple Range: 4-8x

Manufacturing multiples vary significantly based on:

  • Customer concentration: The biggest discount factor in manufacturing
  • Gross margin: Higher-margin, value-add manufacturing trades at a premium over commodity manufacturing
  • Proprietary products vs. contract manufacturing: Proprietary product companies command premiums
  • Capital intensity: Asset-heavy businesses with significant capex requirements trade lower

Specialty Manufacturing

EBITDA Multiple Range: 5-10x

Specialty manufacturers with proprietary products, strong IP, and diversified customer bases trade at the top of this range. Niche manufacturers serving defense, aerospace, or medical device markets often command premium multiples.

Food Manufacturing

EBITDA Multiple Range: 4-9x

Food manufacturing multiples depend heavily on brand strength, distribution relationships, and margin profile. Branded consumer food businesses trade higher than private label manufacturers.


Distribution and Logistics

Value-Add Distribution

EBITDA Multiple Range: 4-7x

Distribution businesses with exclusive supplier agreements, proprietary product lines, or significant value-add services (kitting, assembly, technical support) trade at the top of this range. Pure commodity distributors trade at the bottom.

Third-Party Logistics (3PL)

EBITDA Multiple Range: 4-8x

3PL multiples are driven by contract quality, customer concentration, and asset-light model. Asset-light 3PLs with long-term customer contracts trade at 6-8x. Asset-heavy operations trade lower.

Transportation and Freight

EBITDA Multiple Range: 3-7x

Transportation multiples have compressed from 2021-2022 peaks due to freight market normalization. Asset-light brokers and technology-enabled logistics companies trade at the top of the range.


Professional Services

Business Services (General)

EBITDA Multiple Range: 4-9x

Business services multiples vary widely based on:

  • Recurring revenue percentage: The biggest driver of premium
  • Client concentration: The biggest driver of discount
  • Key-person dependency: If the business runs on the founder's relationships, buyers discount significantly

Marketing and Digital Agencies

EBITDA Multiple Range: 4-8x

Agency multiples have been compressed by client concentration risk and key-person dependency. Agencies with retainer-based revenue and diversified client bases trade at the top of the range. Project-based agencies trade lower.

IT Staffing and Consulting

EBITDA Multiple Range: 4-7x

IT staffing businesses trade on gross margin rather than revenue. Businesses with 25%+ gross margins and diversified client bases trade at 5-7x EBITDA. Lower-margin staffing businesses trade at 4-5x.

Engineering and Environmental Services

EBITDA Multiple Range: 4-8x

Engineering services businesses with government contracts and strong backlog trade at the top of this range. The quality and length of the backlog is the primary valuation driver.


E-Commerce and Consumer

E-Commerce / DTC Brands

EBITDA Multiple Range: 3-8x

E-commerce multiples have normalized significantly from 2020-2021 peaks. Key drivers:

  • Brand strength and repeat purchase rate: High LTV/CAC ratios command premiums
  • Channel diversification: Amazon-dependent businesses trade at a discount
  • Gross margin: 50%+ gross margin businesses trade at the top of the range
  • Subscription component: Subscription boxes or subscription programs command premiums

Consumer Products (Physical)

EBITDA Multiple Range: 4-10x

Consumer products companies with strong brand recognition, retail distribution, and high gross margins trade at the top of this range. Commodity consumer products trade lower.


Construction and Specialty Trades

General Contracting

EBITDA Multiple Range: 3-6x

General contracting businesses trade at lower multiples due to the project-based nature of revenue and the difficulty of predicting future backlog. Businesses with long-term commercial relationships and strong backlog trade at the top of the range.

Specialty Contractors (Roofing, Flooring, etc.)

EBITDA Multiple Range: 4-8x

Specialty contractors with recurring commercial maintenance contracts and strong brand recognition in their markets trade at the top of this range. Primarily residential, project-based contractors trade lower.


What Drives Multiple Premium Across All Industries

Regardless of industry, the following factors consistently drive multiple premium:

FactorImpact on Multiple
Recurring revenue > 60%+1-3x
EBITDA growth > 20% annually+1-2x
No customer > 10% of revenue+0.5-1x
Strong management team (owner not critical)+0.5-1.5x
EBITDA > $5M+1-2x (size premium)
Proprietary product or IP+0.5-1.5x
Defensible competitive moat+0.5-1x

And the following factors consistently drive multiple discount:

FactorImpact on Multiple
Top customer > 30% of revenue-1-2x
Owner-dependent (key-person risk)-0.5-1.5x
Declining revenue or EBITDA-1-3x
EBITDA < $1M-1-2x (size discount)
Pending litigation or regulatory issues-0.5-2x
Significant near-term capex required-0.5-1x

Key Takeaways

  • EBITDA multiples vary dramatically by industry — SaaS trades at 8-20x while general contracting trades at 3-6x.
  • Size is a consistent premium driver — larger EBITDA commands higher multiples in every industry.
  • Recurring revenue is the single biggest premium driver across all industries.
  • Customer concentration is the single biggest discount factor across all industries.
  • These are transaction ranges, not asking prices — your specific multiple depends on how your business scores on the premium and discount factors.
  • Deal structure affects the effective multiple — earnouts and seller notes can inflate headline multiples without delivering equivalent value.

For a confidential assessment of where your business falls within its industry multiple range, Deal Flow's team can provide a no-obligation valuation perspective based on current transaction data. Start the conversation here.

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